Pakistan Electronic Media Regulatory Authority has showed concerns over two TV advertisements from Zong and OPPO Mobile.
According to details, these advertisements are beyond Pakistan’s cultural limits and they are shot in a manner that’s unacceptable. PEMRA has issued a notice to Pakistan Broadcasters Association in this regard which mentions that PEMRA received numerous complaints on indecent scenes in these ads.
— Report PEMRA (@reportpemra) February 17, 2017
Zong is warned over its recent Ad, that plays on a song “Boom Boom”, in which a male model gets hit inappropriately. While, the OPPO Mobile is for its objectionable clothing of female Models appearing in a TVC.
Pemra has warned them to either remove the objectionable scenes or by completely stopping its publicity on TV.
In accordance, a deadline of February 20, was given been given to both Zong and OPPO to get their ads fixed or they could be banned as per regulations and authority of National Laws. If not removed then they’ll have to face strict charges under section 27 of PEMRA Ordinance.
How many of you also found the advertisements objectionable?