Dar e Nijaat is a popular ARY Digital drama series airing on the channel and streaming on the ARY ZAP app. The drama is garnering immense popularity, praise, and both critical and public acclaim across Pakistan, India, Nepal, Bangladesh, and Middle Eastern countries. Written by Umera Ahmed and directed by Saqib Khan, the project is produced by 3’S Entertainment.
Dur-e-Fishan Saleem’s styling as Zaryab has become one of the standout highlights of Dar-e-Nijaat. In particular, a recent ivory embroidered outfit worn by her has received massive public praise and sparked overwhelming demand, even leading to a notable price jump after she appeared in it.
The viral outfit is Ivory from Zaib (zaib.official)’s Karandi ’25 collection, which gained immense popularity after being worn by Dur-e-Fishan as Zaryab in Dar-e-Nijaat. Following the show, the brand received an overwhelming number of messages from fans asking where to get the piece and requesting a restock. The brand then informed the customers that they carve every piece with heart and that the article cannot simply be produced overnight that why they chose not to release the outfit online, as they would not be able to fairly fulfill the massive demand. Instead, they are bringing Ivory back exclusively at their Islamabad pop-up event, which will be held at the Mövenpick Hotel, Tower C, Centaurus Mall, Islamabad.
According to the customers, the dress was previously sold with a price tag of PKR 16,500, but it recently saw multiple price jumps—first rising to PKR 28,000, and now reportedly being offered for PKR 38,000 at the brand’s upcoming collection event.
Have a look at the screenshot from the 2025 collection.
