Since the cricket season is on, the much hyped TVC now a days is of Pepsi where we see bunch of shining stars and above all, the part that make this TVC remarkable is the addition of DIL DIL PAKISTAN, originally sung by Vital Signs in 1987; This song was declared as 3rd Most Famous Song of the World by BBC at that time.
Now that it has been made part of Pepsi TVC , seems like the original singers are not happy with it. JJ claimed that beverage company has violated the copyrights law by adding his song in the commercial without his consent.
JJ claimed that they should pay Rs 10 million as compensation and stop playing Pepsi TVC. Sindh High Court ordered Pepsi to edit the TVC and remove the song before airing it again.
As a result, all we can hear now is “Pakistan”, DIL DIL has been removed from this TVC .. :)
Salman Ahmed, once part of Vital Signs, also expressed satisfaction after the removal of song from commercial.
On serious note, Ayesha Umer ruined the charm of song by remixing it this way. (Personal thought :P)
Rabia Basharat.
